Question 1

What is Search Engine Optimization (SEO)?

Accepted Answer

What it teaches:

This video uses a recipe analogy to explain the importance of search engine rankings and what can help your site achieve higher rankings. It teaches:

How search engines evaluate websites
The importance of words and titles in rankings
The importance of quality links and content

Video Transcript:

Imagine for a minute that you’re a librarian, but not a normal one. You’re a librarian for every book in the world. People depend on you every day to find the exact book they need. How do you do it?

You need a system. You need to know what’s inside every book and how books relate to each other. Your system needs to take in a lot information and spit out the best answers for a patron’s questions. It’s not an easy job.

Search engines like Google and Bing are the librarians of the Internet. Their systems collect information about every page on the web so they can help people find exactly what they are looking for. And every search engine has a secret recipe, called an algorithm - for turning all that information into useful search results.

Now, if you own a website, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines need for their recipes. This is called search engine optimization or SEO.

As it turns out, most of the big ingredients are known. Let’s take a look...

First, words matter. Search engines account for every word on the web. This way, when someone searches for “shoe repair” the search engines can narrow the results to only the pages that are about those words.

Second, titles matter. Each page on the web has an official title, but you may not ever see it because it’s in the code. Search engines pay a lot of attention to page titles because they often summarize the page, like a book’s title.

Third, links between websites matter. When one web page links to another, it’s usually a recommendation, telling readers “this site has good information”. A web page with a lot of links coming to it can look good to search engines.

But some people try to fool the search engines by creating or buying bogus links all over the web that point to their own website. Usually search engines can detect when a site has a lot of them. And they account for it by giving links from trustworthy sites more weight in the recipe.

Fourth, the words that are used in links matter too. If your webpage says “Amazon has lots of books” and the word “books” is linked, search engines can establish that amazon.com is related to the word “books”. This way when someone searches for books, that site will rank well.

Lastly, search engines care about reputation. Sites with a consistent record of fresh engaging content and growing numbers of quality links may be considered rising stars and do well in search rankings.

These are just the basics and the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that supported by the ingredients that search engines need for their recipes.

...................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 2

What is Social Media?

Accepted Answer

What it teaches:

Using an analogy of a town going through a big change, this video explains the basic forces driving the growth, adoption and use of social media. It teaches:

Why social media is different from traditional media
What makes media social today
How fans play a role in deciding what should be findable and popular
The benefits of social media to individuals and organizations

Video Transcript:

I’m sure you’ve heard the buzz. Social Media may be the next big thing. What’s it all about?

Let’s take a visit to Scoopville, a town that’s famous for ice cream. For over 20 years, Big Ice Cream Company has been making high quality ice cream with a big factory in town. A few years back, the company did focus groups and found out that they could maximize profits by offering three flavors: Chocolate, Vanilla and Strawberry.

The residents of the town were content. They never thought it could be different. Then something happened in Scoopville – A new invention came to town. Suddenly, everyone could make their own ice cream for only a few dollars. This changed everything.

The Smiths decided to make pineapple ice cream. The Jones’ made ice cream with pecans. Soon, every kind of ice cream imaginable was being made by scoopville’s residents at very little cost.

Of course, some ice cream was more popular than others and that was okay. Sylvia’s pickle ice cream had a very small but loyal following. That was fine. She only needed enough income to buy ingredients for her next batch. Jarret’s red velvet ice cream became so famous, he created his own store. Over time, people started to think differently about ice cream.

It didn’t always come from a factory. It also came from friends and neighbors. It became something to share, something to bring people together, something to celebrate. Big Ice Cream company still made the best vanilla around, and to their surprise, demand even grew. But it was the unique, original and authentic flavors made by the residents, that brought people to Scoopville.

When they arrived, however, there seemed to be a problem. There were too many flavors. Visitors felt overwhelmed. They needed ways to find the new, the popular, the flavors that were interesting to them.

Franklin had an idea for his ice cream. Outside his house, he erected a board and invited his customers to share their thoughts on his ice cream. They could use words to describe it, stars to rate it, and leave messages for others. People loved it.

At a glance, visitors could tell what his ice cream was all about, and learn from people like them. Over time, each resident had their own board. Sylvia’s board showed that her pickle ice cream didn’t please everyone, but was very unique and interesting. Jarret’s board overflowed with positive reviews and ratings.

Soon, a few things became clear. First, their ice cream got better because they could learn directly from customers. Second, free customer reviews were more valuable than costly advertising. And third, the boards created a way for customers to find exactly what they wanted.

The combination of new technology and new ways to work with customers helped the residents feel like a unique community. So, this is social ice cream – by the people, for the people. It turns out that ice cream and social media have a lot in common.

Today, everyone has a chance to make their own flavors, thanks to free tools like blogs, podcasts, and video sharing. Plus, we now have new ways for real people to play a role in providing feedback, organization and promotion. Whether you’re a big established company, an individual with loyal fans, or simply someone with ideas and opinions, social media means new ways to create and communicate with people who care.

New tools are arriving in cities and towns around the world. When this change comes to your neighborhood, the choice is yours. What flavors will you make?

................................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 3

What is Public Domain?

Accepted Answer

What it teaches:

Using an example of a song written three generations ago, this video shows why it makes sense that public domain exists and what it means when a song, photo, artwork, document or other creative work is in the public domain. This video teaches:

The basics of copyright law and how it gives creators control
Why copyrights expire over time
How public domain works are available for use without payment or permission
Why creators and organizations contribute to the public domain
How to find public domain resources

Video Transcript:

Imagine for a moment, you’ve written a song and people love it. Because you wrote it, you own it and can use it to earn a living and control if and how it is used by others.

This is the basic idea of copyright law.

These laws make it possible for creative people to earn a living from their creations. But copyright has limits.

Let’s fast-forward to three generations from now. By this time in future, the song lives on and could be useful to others, but you’re not around to control ownership or make money from it.

The question becomes: If someone wants to use your song after so much time, should permission still be required?

Or, does it make more sense for the copyright to expire after a period of time and for the song to be open for use by everyone without permission or payment? This is one way to think about works that are not copyrighted and in the public domain.

In most countries, creative works can only be owned for a period of time. Once that time passes, the story, diagram, song, photograph or any other creative work becomes part of the public domain and is available for use without payment or permission.

This means a huge amount of older creative work is available for use. Want to use a song in your commercial? If the song is in the public domain you can use it for free and without permission!

Want to use an old image to create art? Public domain photos are available without a fee or permission. But the public domain contains much more than old articles, songs and art.

The owner of any creative work can choose to make it part of the public domain at any time.

Many creators contribute their work to the public domain to encourage use by others and contribute to a publicly shared resource.

Further, some organizations don’t use copyright for their publications, making them part of the public domain. For example, most works created by the U.S. government like reports and statistics are not copyrighted as a matter of policy and are free to use in the U.S.

The real beauty of the public domain is that it is a truly public resource that is not controlled by any government, organization or person.

You can find huge collections of public domain materials with a simple online search.

And unlike copyright, which requires permission from the creator, public domain works can modified, reproduced or distributed without payment or permission.

If you’re ready to get creative, works in the public domain may be a perfect place to start.

....................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 4

What are the benefits of Investing Money?

Accepted Answer

What it teaches:

This video introduces the potential benefits of investing money in the context of taking risks. It describes multiple types of investing and what they all have in common, including:

Comparing saving and investing in the context of risk
Being prepared to lose money
Examples of investing in business, stock market and antiques
How to know if investing is right for you

Video Transcript:

Most of us look forward to a comfortable future. To get there, you’ve got to be smart about using your money to make more money.

We know that putting money in savings helps you make more money over time thanks to interest. It’s predictable and based on an interest rate. However, there are ways to make more money if you’re ready to take risks.

Consider this. You’re here and you want to be here. You have a choice between two options: going around the mountain, which usually takes 5 hours. It’s very predictable. Or going over the mountain, which can shorten the trip to two hours. It may seem like an easy choice. You can get there 3 hours earlier by going over, but there’s a catch. You might get stuck in the snow, which is a risk that can make the trip even longer than going around the mountain.

The best way to deal with risk is to be informed. If you do your homework, like checking the weather reports, you’ll have a better chance of making a smart decision.

Now, of course I’m not talking about getting from town to town, but reaching your financial goals. Having a savings account is predictable. It grows steadily with interest. Investing, on the other hand, can grow your money much faster, but there’s also a chance you could lose some of it.

There are many ways to invest. Let’s say your friend is opening a coffee shop. She needs money to buy the beans and supplies. Because she can’t afford everything, she asks people like you to be investors. You can see that this is a big risk, but you do the research and find that a new coffee shop could do very well.

So, you give her company money and you become an owner in a tiny part of the company. That bit of ownership represents the money you invested. If the coffee shop business is slow, your investment may shrink. But if the coffee shop is successful, your investment could grow with the company. It may take time to see the outcome, but you’ve bet that your money would grow faster in an investment than the modest earnings in a savings account. That’s what makes it risky. It’s hard to know how an investment will do over time.

The same is true for the stock market. When you buy stocks, you’re buying a tiny portion of a large business and betting that the business will do well over time, increasing the value of your investment.

Now, the stock market and private businesses aren’t the only kinds of investing. Let’s say you’d like to invest $500. You find antiques that you believe will be worth more in the future. If you’re right, you may be selling them for $750 in a few years. If you’re wrong they may be worth only $400. By investing you’re taking a risk, and you have to be ready for both outcomes.

Whether it’s a friend’s coffee shop, the stock market, or antiques, the big ideas are the same. Savings accounts are predictable and may be a good choice. But if you’re ready to take the risk that you might lose money, you could put your money into an investment that has the potential for a much bigger payoff.

Investing is serious business, and every investment comes with different risks. Do your homework, and discuss your plans with a financial professional before getting involved. If you plan for the long term, you may find that a comfortable future isn’t too many years away.

...........................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 5

What is an Open Source Software?

Accepted Answer

What it teaches:

This video follows the story of a software developer who created a new tool and is trying to figure out how the tool will be shared and supported in the future. It teaches:

Why open source makes sense for some types of software
How open source differs from closed source, or proprietary software
What motivates people to work on open source projects
How businesses work with open source software

Video Transcript:

Let’s say you’re a programmer and you’ve created what you think is an amazing tool for other programmers. It took you untold hours to develop the recipe for making it work and now you’re thinking about the future.

How will the tool reach people? How will it be supported and improved over time? What are your goals?

One popular option means keeping the recipe private, making a commercial product and competing with other tool makers. Here, you stay in control of the tool and have the potential of building a business around it.

When a tool like software is under the control of a single company or individual and the source code is private, it’s called closed source or proprietary software.

In most cases, the company puts restrictions on the tool’s use, keeps the source code secret and may maintain and support the software over time.

And this can work very well. But it also comes with risk. If you’re not able to make a profit, it may be difficult to support and maintain your product.

There is a fundamentally different way to think about the future of your tool. It’s called open source. Here, instead of controlling the source code, you license it in way that encourages sharing.

For example, an open source license may state that anyone can copy, modify and use the recipe as long as their contributions are also freely shared.

A big idea behind open source is that the best tools come from the free flow of feedback, ideas and modifications. By choosing to share the recipe as open source, your work becomes a starting point for anyone to access and improve it over time.

While open source projects vary, larger open source projects are often managed by volunteers around the world who are motivated by learning, experimentation and a sense of community.

While the source code can be free, some companies build businesses by customizing, supporting and maintaining the tool for others.

And it works. The Wordpress blogging platform, the Mozilla Firefox browser and Apache, the world’s most widely used web server software, are all open source projects.

The future of your new tool is up to you and there is no right or wrong direction. If you’re ready to accept the risk and work to build and maintain your proprietary tool, you could keep control of the source code and even build a business from your efforts.

But if you’re more motivated to see your tool improve in the hands of many people over time, open source could be the best option for you.

........................

This FAQ library was created by Eran Bucai

Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 6

What is Gamification?

Accepted Answer

What it teaches:

Why data and measurements are not enough to motivate people
Why products, services and organizations are using gamification
How an internal team uses gamification to complete a project
Why gamification is becoming a part of everyday life
How gamification can be used by anyone

Video Transcript:

For many people, fun, exciting games are a reward for finishing the boring, monotonous tasks that make up our lives at home, school or work. Games and work often live in two separate worlds.

But what if it was different? What if completing tasks and routines felt more like playing games with points, achievements and competition? They would be more fun. That’s the big idea of gamification - to use game strategies to engage and motivate people to accomplish all kinds of tasks and achieve specific goals.

Think about it this way.

Finding the motivation to exercise and lose weight can be a challenge. When all we have is a scale to track our weight each week, it can be hard to feel excited.

Today, of course, we have fitness trackers that count the number of steps we take, distance and how many calories we burn. These basic features are useful, but alone, they’re still like a scale, with basic measurements.

That’s why many trackers also have features that turn exercise into a game with points, achievement levels and competition.

Now, let’s look at gamification in the workplace.

Blake was a project manager for a big new product. In the past, finishing a project came with a long list of assignments for his team.

But this time, Blake decided to do something different to test the new product. Instead of normal assignments, he made testing the product more like a game and used an internal website to make it happen. He added all the team members to the website, where they could see their progress on a leaderboard.

Rather than assigning testing tasks, he created challenges for team members with points for each challenge. Discovering problems and completing items earned the team members points and badges that everyone could see. When someone earned 50 points, they unlocked an award.

The project’s leaderboard became a way to rally team members. Along with points, each tester competed for bragging rights and put in extra time just to win. By making work tasks like a game, team motivation grew, the project became more fun and ultimately produced a better product.

Of course, this is just one example. When we collect points for travel, or even a free coffee, we’re involved in gamification. From household chores to work tasks, gamification can motivate people by making tasks fun and interesting - like a game.

................................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 7

What is Constructive Criticism / Feedback?

Accepted Answer

What it teaches:

The difference between constructive and destructive criticism
How to provide feedback that is helpful and useful
Why it is important to focus on a person’s work and not their personality
How a team can be successful using constructive criticism and feedback

Video Transcript:

Hello from the CC Robotics Competition. As the teams are diving into the challenge, we’re seeing that team communication helps solve problems and fill the gaps they need to reach their goal.

For example, Team Orange is struggling. They have skills and talent, but can’t seem to get along. The problem is that feedback often leads to hurt feelings and defensiveness. When Neil proposes a new idea, his teammates dismiss it and say it’s Neil’s fault the team is falling behind. This causes Neil to lose confidence and tune out. Without Neil’s help, they’ll never win.

Team Blue, on the other hand, has made amazing progress because of how they communicate. They’ve learned to provide feedback that feels respectful and productive.

Here we can see two two kinds of criticism: Constructive and Destructive. Team Orange’s approach is destructive because it points to problems without addressing how to fix them. It’s discouraging to team members. Team Blue’s criticism is constructive because it recognizes problems, but remains encouraging and focused on the work required to be successful.

Here’s how it works. Each team member is different. Khalid is quiet and diligent. Toshi has high energy. Carmen can get distracted. And Heather is assertive. The team recognizes that a person’s personality is different from the quality of their work. To win, they focus feedback and criticisms on the work and not the person. That’s part of what makes it constructive.

Khalid was nervous before presenting his design. The team was careful to focus on the design and not his personality or abilities. This helped him feel confident and motivated.

When it’s Carmen’s turn, it’s obvious she’s been distracted and falling behind. Her teammates are disappointed, but don’t want to discourage her. So, they focus on positive aspects of her work and provide specific steps she could take to help the team reach their goal.

Toshi is enthusiastic and sometimes becomes a distraction to others. Heather decides to help and chooses to speak with him privately so he’s not embarrassed in front of the team. She is careful to focus on his contribution to the project and specific examples of distraction that causes problems. To help, Heather also described a situation where she was a distraction to others and how it caused a problem.

This made Toshi feel better. He was thankful to hear the feedback privately and agreed to tone it down.

.....................................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 8

What is Copyright and Creative Commons?

Accepted Answer

This video helps to explain the basics of copyright law and creative commons licensing and the role each can play in helping creators protect and share their work. It teaches:

Why copyright law exists
How to copyright a creative work
Creative Commons licensing basics
How both copyright and Creative Commons licensing can help creators
Rules of thumb for using licensed work

Video Transcript:

Julia’s dream is to make a living as a photographer. In this dream, she takes amazing photos, people buy them, and their purchases fund her future work.

But it’s not that simple. Julia wants to publish some of her photos to help spread the word, but she’s concerned because photos are easy to copy. She could lose control and not be able to make a living from her talent.

So she does some research and learns that in the U.S., as with other countries, we have laws that give creators of materials like books, images, movies, artwork and music a way to own and protect their creations. It’s called copyright law. Owning the copyright means having the exclusive right to manage and sell the material.

And she’s surprised to find that when she creates photos, she owns the copyright to them automatically, without taking any other action. Though she can always register them with the U.S. Copyright office for good measure.

She likes being covered by copyright law, but it limits her exposure, because her permission is required for sharing a photo. She needs a way to make some of her photos more sharable.

Her research leads her to Creative Commons, which is a set of licenses that she can use to make her copyrighted photos free for sharing.

By licensing specific photos with a Creative Commons license, she doesn’t have to approve each person’s request for sharing, as long as a few simple rules are followed. She chooses a license that requires the user to provide attribution, or credit for her work, and to be non-commercially.

Using Creative Commons means she retains some rights while her photos and name have the potential to be seen by many more people because they can be shared for free.

After considering the options, Julia decides to license a few photos with Creative Commons, and use copyright with “all rights reserved” for the rest of her portfolio because it will be important for her goals. So she adds copyright information, which includes the year the photo was first taken and her name, wherever those photos appear.

Across the country, Kelly needs a travel photo for his magazine article. He searches, and finds a nice one online and notes a Creative Commons license and Julia’s name. His use is commercial, so he visits her site and finds more photos that fit his needs.

The one he wants is marked “all right reserved”, so to avoid copyright infringement and potential legal issues, he contacts Julia who gives him permission to use the photo in exchange for a license fee. This way, Kelly can use the photo in his magazine and Julia can build her career.

Both Kelly and Julia understand that ownership and proper use of materials can be difficult to navigate, especially because the Web is global and copyright laws can vary by country.

So here are a few things they always consider...

When they see a copyright symbol or notice, they ask the creator about proper use. And they still ask even if they don’t see a symbol.

When they see Creative Commons licenses like these, they know they can share the material for free, as long as they follow the rules of the license, found at creativecommons.org.

Both copyright and Creative Commons are important parts of a system that come with a responsibility to follow rules, rules that support the future work of people and organizations who can make our world a better place.

.................................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 9

What is a Computer Hardware?

Accepted Answer

What it teaches:

This video introduces three parts of computer hardware: hard drive, RAM, processor. The video uses a house metaphor to illustrate the role of each part, including:

The three common parts of all computers
Role of hardware to store information
Role of RAM to make some information easy to access
Role of the processor to keep them system working

**Video Transcript:

If you’re like most people, computers are becoming a part of your life, and it helps to know how they work. They seem complicated inside, but by understanding just a few parts, you can see a simpler side of computers.

You’ve seen them. They come in all shapes and sizes, but work pretty much in the same ways. In fact, if you could look inside these computers, they’d have the same basic parts. It’s these parts, the hardware, that do a lot of the work in computers.

To explain, let’s look at something you already know, a house. One of the great things about living in a house is that you have room for all of your stuff. In fact, many houses have basements that become the perfect place for storing things you want to use later. And the bigger the basement, the more you can store.

The same thing is true for computers. Instead of boxes and bicycles, we need a place to store things like photos, music, documents, and software. In a computer, it’s not the basement, but a hard drive. A computer’s hard drive is where you keep all the things you want to use later. And like basements, the bigger the hard drive, the more you can store.

But basements aren’t perfect. Going to the basement takes too much time whenever you need something. Closets on the main floor can help. They’re small, and make things easier to access when you need them. You don’t need to go all the way downstairs.

It’s the same with computers. Some of the information stored on computers is hard for the computer to open quickly because it needs to take the long way. To solve this problem computers use RAM or Random Access Memory. It makes information easier for the computer to access. This means RAM makes computers faster. Plus, this kind of closet gets cleaned out every time you restart your computer.

Of course, houses have all kinds of parts that need to work together. It would help to have someone like a butler in the house making sure the house is always in working order. If it’s too hot, maybe the air conditioning needs adjustment. When it’s dark, lights are needed.

Computers need this too. Something has to make sure all the parts run smoothly. In computers, this is called the processor. It’s a tiny part that’s like the butler of the computer. It sends and receives information, completes tasks and puts the software to work. And the faster it can complete tasks, the faster your computer will be.

So, let’s review. The hard drive is like a basement. It stores all the things you need for later. RAM is like a closet on the main floor. It makes some information quick and easy to access. And the processor is like having a butler around always completing tasks and making things work together.

The next time you use a computer, think about what’s happening under the hood. Computer hardware is working together to help you get things done.

.................................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 10

What is Augmented Reality?

Accepted Answer

What it teaches:

A high level introduction to augmented reality
Using it to find a restaurant
Using it to compare products, be entertained
A look at future possibilities of augmented reality

Video Transcript:

I think we can all agree that reality is pretty great. It’s what we experience through our senses like our eyes, and phones with cameras. The Internet is awesome too, but the Internet and reality have a hard time working together.

Thankfully this is changing quickly. New tools mean that the world around you can now be seen with a layer of new information from the Internet. Let's start with an example.

If you've ever seen a movie with a fighter pilot, you've seen the pilot’s view from the cockpit – but something’s missing. The pilot needs a layer of information that adds useful items to his view of reality. Recently, this kind of layer started working on your smartphone. But instead of flight data, you have data about the world around you. It’s Augmented Reality.

Let’s say you're hungry and at a busy intersection. There are multiple restaurants around you, but you don't know where they are or which one is the best. You could look up each one on a computer, or just take your chances. But now, thanks to new software on mobile phones, you can simply point your phone's camera at buildings around you and voila! Restaurants are magically highlighted and a layer of information about the restaurant appears on the screen.

Another example is shopping. You can point your camera at a product and see a layer of information about it, like prices of the same product at other stores in the area or on the Internet. And this functionality only requires a few things.

First, a smartphone with a camera to capture reality.

Second, a connection to the Internet for receiving the layer of information.

Third, software on your phone to bring it all together.

It also helps to have a phone with GPS and a compass so it knows which direction you're facing. Augmented reality can also work with a camera attached to your computer. You can hold products in front of the camera and see a layer of information on your screen that makes reality more interesting and even fun.

These examples are just the beginning. In the future, you may wear glasses that have a tiny display that you can see while walking. As you walk by stores, buildings, people and products, this screen displays information from sites like Wikipedia or Google. Suddenly your reality is richer and more interesting.

It's coming, but augmented reality has a long way to go. Keep your eye out for ways that augmented reality adds layers of information to your reality.

...............................

This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.