Question 1

What is an SSL certificate?

Accepted Answer

Have you ever noticed that some web addresses begin with “http” and others start with “https?” The difference is that “https” means the site has SSL security.

SSL stands for Secure Sockets Layer. It’s technology that keeps sensitive information, like credit cards, social security numbers, user names and passwords out of the hands of cyber crooks.

Here is a short video from GoDaddy explaining what SSL means in greater detail.

Important note: While I greatly appreciate GoDaddy's wonderful explainer video, I do not recommend buying services from GoDaddy. Instead, I recommend SiteGround.

Here is a transcript of the video:

*Security is a big deal to everyone doing business on the web. Learn how to keep your customers and your business safe with an SSL certificate.

Have you ever noticed that some web addresses begin with “http” and others start with “https?” The difference is that “https” means the site has SSL security.

SSL stands for Secure Sockets Layer. It’s technology that keeps sensitive information, like credit cards, social security numbers, user names and passwords out of the hands of cyber crooks.

How? By encrypting - or scrambling - data while it passes between websites and web servers, keeping it from being intercepted. Once it reaches the intended recipient it is un-encrypted.

Thinking you don’t need SSL because you don’t sell stuff online? Think again. Your SSL certificate tells visitors you are the legitimate and verified owner of your site. Showing that you’re serious about security is a great way to earn trust.

To add SSL to your website, you simply install an SSL certificate. When your site has SSL from GoDaddy, a padlock icon as well as “https” appears in your customers’ browser bar to show that information they send to, or receive from, your site is safe from hackers.

You can also add an SSL site seal to your pages, to make it even more obvious to visitors that you’ve got their back.

And, bonus! An SSL certificate can boost your rankings in search results. Google and other search engines reward secure websites to encourage all website owners to get on board.

No business is too small or too new to protect its online customers and business reputation with an SSL certificate.

Question 2

What is Wikipedia?

Accepted Answer

What it teaches:

Wikipedia is an amazing resource, but it’s not always clear what helps to ensure that the articles are factual and high quality. This video discusses wiki technology and the policies that make Wikipedia work. We worked with the Wikimedia Foundation to ensure that it reflects Wikipedia's values and practices. It teaches:

Why an online encyclopedia is needed
The basics of editing a wiki website
How volunteers work to ensure quality
The two big rules that govern every article

Video Transcript:

You've probably seen encyclopedias. Whether you're settling an argument or researching a school project, these books can hold the answers. These days though, the world moves so fast, it's hard for books that were written months or years ago to keep up. Thankfully we have a new kind of encyclopedia that's online, free, built by thousands of people and changes every day.

The idea that thousands of volunteers could create an online encyclopedia doesn't sound possible, but thanks to new technology and specific policies, Wikipedia has become one the top 5 sites on the Web. The site is run by a not-for-profit foundation with a goal to provide everyone on the planet access to the sum of all human knowledge.

To see how it works, let's get started with the "wiki" in Wikipedia. A wiki is a kind of website that allows users to make changes to any page. They simply click edit, make the change and then save the page to share it with the world. This basic concept allows volunteers to contribute information on any subject in Wikipedia. And because Wikipedia is a website - there is no limit to the number of topics it can cover.

Being a wiki means that Wikipedia is always changing. When someone notable passes away, Wikipedia is updated. When news breaks, Wikipedia grows. It all works because tens of thousands of volunteers contribute, and also enforce rules to ensure Wikipedia remains a reliable source for factual information. These users, like any member, can see changes as they happen on each article. For example, if someone posts an advertisement on Wikipedia, which is forbidden - volunteers can easily reverse the change to maintain the article's integrity.

This means every change to Wikipedia is reviewed and must abide by two big rules:

The first is verifiability, which is necessary to ensure high quality. For this reason, Wikipedia articles must rely on information from published sources like books or newspapers - resources known for fact-checking.

Requiring contributors to cite these resources in articles and quotations ensures Wikipedia articles are factual and high quality. If it's not verified, it can't be in Wikipedia. For example, you can write that the US unemployment rate in 1935 was 20.1%, but you must also cite its source for it to remain in Wikipedia. In this case, numerous history books could be verifiable resources.

The second rule requires a neutral point of view. All Wikipedia material must be presented fairly and without bias, just like any other encyclopedia. This means Wikipedia is not a place for contributors to share their own opinions.

Let's say you're an advocate for vaccinations and you write “every parent should get their children vaccinated.” Unfortunately, this is biased and certain to cause disagreement. However, published opinions of experts can be included. For example, writing that: “vaccinating all U.S. children saves an estimated 33,000 lives,” and citing a reputable source is a statement of fact that can be verified. And if there is an opposing view, it should also be included to balance the article and keep it neutral. The article should present all the major opinions without endorsing one over the other.

It's these two rules and the volunteers who uphold them that make Wikipedia a reliable resource that grows each day. And you can be involved. It's all part of the process of building a free encyclopedia - the largest encyclopedia in human history.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 3

What is Social Networking?

Accepted Answer

What it teaches:

Video Transcript:

Networks get things done. Whether it's sending a letter or lighting your home. Networks make it happen.

To get from Chicago to Santa Fe, we need to see the network of roads that will get us there. We see that Chicago is connected to St Louis, which is connected to Dallas, which is connected to Santa Fe.

Of course, people networks can help us with finding jobs, meeting new friends, and finding partners. You know how it works. Bob is your friend, he knows Sally, and Sally's friend Joe has a job for you. This is a network of people - a social network. Yaaay!

The problem with social networks in the real world is that most of the connections between people are hidden. Your network may have huge potential, but it's only as valuable as the people and connections that you can see. Boooo!

This problem is being solved by a type of web site called a social networking site. These websites help you see connections that are hidden in the real world.

Here's how it works. You sign up for a free account and fill out your profile. Then, you look for people you know.

When you find someone, you click a button that says, "Add as Friend". Once you do this, you and that person have a connection on the website that others can see. They are a member of your network, and you are a member of theirs.

What's really cool, is that you can see who your friends know, and who your friends' friends know. You're no longer a stranger, so you can contact them more easily.

This solves a real world problem because your network has hidden opportunities. Social networking sites make these connections between people visible.

Like a map for a highway, they can show you the people network that can help you get to your next destination, whether it's a job, a new partner, or a great place to live. Your network is suddenly more useful.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting [EranFunnels.com/software](https://eranfunnels.com/software).

Question 4

What is Two Factor Authentication?

Accepted Answer

What it teaches:

Passwords alone may not be enough to keep criminals from accessing your sensitive online accounts and causing serious problems. Using a simple analogy of an offline storage company, this video explains Two Factor Authentication and why it matters. It teaches:

Why a second layer of security may be needed in addition to a password
Why two factor authentication is effective
How two factor authentication works
How to enable two factor authentication
What to expect when logging in with two factor authentication

Video Transcript:

So much of our lives are online today, and all that is protecting most of it is a simple password.

It’s called two factor, or multi-factor authentication. Just like it sounds, this type of security requires more than one type of information for accessing a website or app. Think about it like this…

Let’s imagine a storage building that contains bags of your money, photos of your family, important documents and more. For a long time, you could go to the entrance and provide a password to access your property. Your password was memorized which means it’s something that you know by heart.

This system worked for a while, but criminals started trying to guess passwords and the risk became too high. So the owner of the building added a new layer of security, another factor.

This isn’t a code you know by heart. It’s something that you can only receive right when you need it. It’s another factor - something you have.

In this case, you can use an app on your phone that provides a code that is connected to the lock on your door. As long as you enter the code before it expires, you can enter the room.

This is the big idea behind two factor authentication. Knowing only one factor, your password, will only get a criminal into the lobby of your building. To get to your room, they would need a code that is only provided to your phone and expires quickly. That’s the second factor - a code that you have.

Today, more and more websites and apps are offering two factor authentication.

The next time you log in, you’ll enter a username and password you know. Then, the site will ask for your authentication code. In most cases, you’ll use your phone or device to access the code and enter it to complete the login.

Two Factor or Multi-Factor Authentication is a much more secure method for keeping your personal information safe. To help keep criminals out of your online life, enable it on accounts where it is offered.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 5

What are the Benefits of Working as a Team?

Accepted Answer

Using an example of a robot building competition, this video follows the story of two teams with different approaches to teamwork. Using their example, we can see what helps, and what makes it difficult, for winning the competition. It teaches:

What all successful teams have in common
Why clear communication can be more important than skills or experience
How to develop a sense of team strengths and weaknesses
Why some teams have a difficult time finding success
What teams can do to improve their weak spots

Video Transcript:

Welcome to the CC robotics competition! Today, teams are competing to design and build a robot. The team whose robot is judged to be the best in the time allowed wins and earns internships at CC Robotics. The competition requires skill and talent, but what really matters is how teams communicate and collaborate, or not.

Any successful team, whether it’s a soccer squad or lab of scientists, works together in the same ways. They define the goal and what steps are required to reach it. They communicate and develop a sense of strengths and weaknesses. This helps them identify gaps that must be filled to be competitive and reach the goal.

Having the best player or most brilliant scientist isn't enough. To win, they must work together to turn weaknesses into strengths.

Let’s consider two teams in our competition: green and purple. Team Green got started by reviewing the challenge, dividing it into steps, and discussing each other’s skills and ideas for completing the robot. All input was welcomed. These discussions showed gaps in their skills that could slow them down. They considered each gap and how they could work together to fill it.

For example, the robot was electric and electrical engineering wasn’t a strength.

During the project, they agreed that any team member could propose an idea or share a concern. This open communication helped them make necessary adjustments along the way. Before long, victory was in view because the team was operating as one.

Team Purple, despite their talent, was in disarray. Andre assumed the role of team leader and without a discussion, divided the team into two groups: hardware and software. These groups got to work without discussing their skills, strengths or weaknesses.

Each group followed their own path and assumed it would work out. They had concerns, but Andre was dismissive. Nothing was more important than speed. The team also saw that Claire was distracted and not contributing to the software side. When Team Purple finally shared their progress, it was bad news. The software didn’t match the hardware and they realized they’d have to start over.

It’s not difficult to imagine which team was better prepared to win. Experience and expertise are not advantages when team members are dismissed or some members don’t contribute.

On the other hand, when teams communicate clearly and work together to identify and solve problems. They can overcome challenges and be stronger than other teams.

The next time you’re on a team, remember that success comes from open communication and cooperation that’s focused on the goal.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 6

What is an Online Citizenship

Accepted Answer

Sometimes communicating via computers can feel anonymous and make people lose touch with the impact of what they say online. This video highlights the problems this causes and explains a basic idea: that our words matter, online and off. It teaches:

Why citizenship matters in the real world
How one person can behave differently online and off
What happens when someone forgets that real people get their comments
Why citizenship is important online and off

Video Transcript:

Most people are good citizens in the offline world. They are kind to others, they obey laws and want their community to be a better place.

But these days many of us are also citizens of the online world. We participate in discussions, share photos, and get help using websites. While this makes communication faster and easier, it can also cause problems.

Stewart is a good guy. He cares about the feelings of others and avoids saying insensitive things at the dinner table. He would never call someone a hurtful name on the street or yell rude comments in a restaurant.

But when Stewart goes online, he seems to become a different person. In his mind, the Internet is the wild, wild west, where he doesn’t need to use his real name. He feels anonymous.

He often writes provocative comments on blogs and video websites without contributing anything valuable. His discussions on Twitter are often mean-spirited and personal. And sometimes he writes to companies using unnecessary profanity. It’s kind of a joke to him - a way to mess with people.

Recently a friend recognized his online name on a few comments and gave him a call. She had seen horrible things that he said to her brother online, and wanted Stewart to know that it hurt him, personally. She had one question for Stewart: Why?

Stewart was speechless - he never meant to hurt anybody. Before that moment, he never even considered the real people who were the targets of his comments. As icons on a computer screen, it was easy to feel disconnected. He didn't have to see their faces or reactions - it was like they weren't real.

But that all changed. Suddenly he could see that real people, just like the ones across from him at dinner, received and read his words online - and those words mattered. He also realized that his family uses the Internet every day. And if everyone behaved like him, it could become a pretty bad place.

Now he sees that citizenship means giving people the same respect he does in the real world, even when he disagrees with them. We all want to live in safe, productive communities and that takes awareness and effort from all of us, online and off.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 7

What is Digital Footprint?

Accepted Answer

Like footprints left on a trail in the woods, our digital footprints leave evidence of what we do on apps and websites. This video explains the concept of digital footprints, why they matter and how to reduce the risk of digital footprints in the future. It teaches:

What it means to have digital footprints
Why digital footprints are tracked and saved by organizations
What actions leave digital footprints
How your digital footprints could be used in the future
How to reduce the risks of digital footprints

Video Transcript:

Let’s pretend, for a moment, that you are a detective trying to solve a crime. You and your hound find the trail of a criminal in the woods and notice footprints. Because of your training, you can tell what direction they were headed, how fast they were going, what size shoe they wear, what kind of shoe, approximate weight and more. This is valuable information for the investigation - the criminal didn’t even know that clues were being left behind automatically.

Something similar happens on the internet. When we visit websites, search for information, leave comments, upload videos, like pages and more, we leave another kind of footprint that’s also valuable. This is your digital footprint.

To understand why your digital footprint is valuable, we have to consider how business works on the web. Organizations depend on collecting and analyzing what people do on their website. That information can help the website, make recommendations, inspire helpful features, connect people, sell products and more.

The organization may also be able to sell the information to advertisers. The bottom line is that your digital footprint is being tracked and saved because it’s valuable.

And leaving tracks is unavoidable. By simply using the web, we leave digital footprints by default. And for the most part they are harmless. However, digital footprints do come with risks.

Unlike a footprint left in the woods, our digital footprints don’t get washed away. Your digital footprint leaves tracks across the web that lasts much longer than we can remember.

That comment you left on a blog five years ago? It’s still there. This means your digital footprint is part of your online identity and doesn’t go away.

The problem is that your digital footprints could be discovered and used to make decisions when you apply for school or a job. What seemed like a funny video to share 3 years ago could seem inappropriate today - and keep you from getting a job.

So, if digital footprints are unavoidable and saved by organizations, what can we do? First, we can choose to be respectful and responsible online. Before posting on a public website, imagine how it would look to a future employer or on the front page of a newspaper.

Second, we can take steps to protect our privacy. This means understanding how our favorite websites and services collect and use our information. Find the site’s privacy settings and choose a level that works for you.

Third, consider having more than one account or persona online. This could be a professional account and personal account. By consciously switching between accounts, you can keep private information private, but still have an online presence that can be found easily.

Our digital footprints can be both helpful and a risk. As you use the web for work school or to be social, keep in mind that your actions are being tracked and it’s your responsibility today to prevent problems in the future.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 8

What is the Benefit of Preparing an Emergency Plan?

Accepted Answer

Emergencies happen when we least expect them and few understand the benefits of having a plan for how to react. This video uses three scenarios to introduce what should be in your emergency plan, including:

Why a plan is important
What to do if your family is separated in an emergency
What to do if you must evacuate or stay home
What to remember for those with special needs

Video Transcript:

By definition, emergencies happen when we don't expect them and often when families are not together. Suddenly, you need to think about your kids at school or elderly parents across town. If phones don't work or some neighborhoods aren't accessible, what will you do?

The best way to help ensure your family’s safety is to have an emergency plan. Having a plan and discussing it with loved ones will save time and make real situations less stressful.

To get started, let's look at one of three scenarios. In our first scenario, you and your family are separated. In an emergency, you'll need a simple way to contact and meet one another if going home isn't possible. Decide, in advance, on a safe place to meet like a community center, library or school.

The phone can help too. Long distance calls may work better than local ones, so select a couple of out-of-town contacts who can help your family communicate and find each other. Let them know about your plan and how they can help.

Of course, children are a big concern. If they're in school or day care, they will need to be picked-up. Know their emergency policies and if you can’t pick up the kids, designate someone who can. And talk to your kids about your Plan. Teach them basic personal information so they can identify themselves and who to call, like 9-1-1 to get help.

In our second scenario, you're together at home. In this case, listen to the radio or television for information from local authorities and follow their instructions. They may advise to turn utilities off or on so it’s important to know the location of your home’s water valve, electrical panel, gas valve and floor drain. Make sure everyone also knows the location of your family emergency kit and fire extinguisher.

In our third scenario, you have to evacuate. Everyone should know your home’s safe exits and best places to go. And remember your pets, who may not be allowed in shelters or hotels. Identify kennels or friends' homes where they can go in an emergency.

Elderly family members or those with special needs should also be a part of your plan. List the medications, supplies and info care-givers will need in an evacuation. If they live alone, ask a neighbor to help them evacuate.

Documents will also help. Make copies of birth certificates, passports, wills, and insurance info. These documents, along with photos of family members, should be kept at safe locations like your workplace.

Having a plan is also a part of being a responsible community member. Local authorities will react swiftly, but they can't reach everyone at once. Being prepared allows these responders to help those in urgent need first.

So, do your part! Learn about the emergencies that can happen where you live and plan for situations that are more likely to occur. Take 20 minutes today and prepare your emergency plan.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 9

What is Web Conferencing and Webinars?

Accepted Answer

Meeting face-to-face is great, but it can be expensive and difficult to plan. That’s why web conferencing is becoming more popular. These systems allow a group to connect and share information using only an internet connection. This video explains the basics, It teaches:

Why face-to-face meetings are cumbersome and expensive
How web conferencing can be used to accomplish the same goals
How to create a web conference and invite attendees
What features are often used in web conferences
Why web conferencing can be more effective than normal meetings

Video Transcript:

These days, meetings are a time for people to watch presentations, discuss plans and more.

That’s why more people are using web conferencing systems, which open meetings to anyone with internet access. Here, a group of people anywhere in the world can meet online, watch a presentation, have a group discussion in real time, and more. Here’s how it works…

Imagine you work at a business that creates and sells software. Many of the company’s employees and customers work from locations around the world.

With the system in place, you can create a meeting using web conferencing software on a computer or via a website.

When you create the meeting, you can provide details and designate who should join and more.

A few minutes before the meeting time, you open the web conferencing system, upload the presentation you’ll share and test your microphone and audio. You’re ready to lead the meeting!

When showtime arrives, the attendees use the link they received in email to join the meeting.

During the meeting, you have control of what the attendees see and hear as changes happen in real time. Along with the presentation, you may be able to share links, conduct polls and more. The attendees may just watch and learn.

You may also be able to invite other attendees to become the “presenter”, which gives them control of the presentation.

Most web conferencing tools include the ability to record the presentation for future replays.

And this system can work for everyone in the company. Engineers can explain new features, salespeople can educate their clients and HR can share new policies.

Face-to-face meetings are great, and today we have more affordable options that open meetings to anyone with an internet connection.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 10

What are QR Codes?

Accepted Answer

This video explains how QR codes are changing the way we access information in the real world through scanning a new kind of code with a camera phone. It teaches:

How barcodes and QR codes are similar
What happens when you scan a QR code with your camera phone
What scenarios are useful for QR codes and what's needed to scan them
How QR Codes make the real world clickable

Video Transcript:

You’ve probably bought groceries and seen the cashier scan an item to get its price. It works because each product has a code that’s a shortcut. It prevents the cashier from having to look up each item.

Well, these days new kinds of codes are appearing that are scanable with camera phones.

In our online world, everything is linked together. You visit a website, and click a link to visit another site, send a message, view a photo or download a video. A simple click makes everything possible.

On the other hand, our physical world is what you see walking down the street. The problem is – nothing is clickable. You can’t click a URL on a container to see recipes. You can’t click a statue to read about it on Wikipedia. So, you end up having to type in a link, take notes or just keep walking. But that’s starting to change.

You may have seen codes like these. They’re called QR or “quick response” codes and they mean your camera phone can now be a little like a cashier’s scanner.

Once you have an QR reader app on your smartphone, you can point your camera phone at these codes and immediately grab useful information.

Let’s say you’re running errands and walk by a sign that says “New Show Coming Soon” and there’s a QR code. You can just open your QR reader app, point your camera phone at the code and the app will automatically give you options.

No links to remember, no notes - just point your phone at the QR code and the real world becomes clickable.

But that’s just the beginning. Imagine visiting a landmark and using a QR code to watch a video about it. Or scanning a QR code in a newspaper or magazine to email a link to a friend. Or scanning one to follow your local bakery on Twitter.

QR codes are important because, for the first time, they make the real world...clickable.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.