Question 1

What is the Benefit of Preparing an Emergency Plan?

Accepted Answer

Emergencies happen when we least expect them and few understand the benefits of having a plan for how to react. This video uses three scenarios to introduce what should be in your emergency plan, including:

Why a plan is important
What to do if your family is separated in an emergency
What to do if you must evacuate or stay home
What to remember for those with special needs

Video Transcript:

By definition, emergencies happen when we don't expect them and often when families are not together. Suddenly, you need to think about your kids at school or elderly parents across town. If phones don't work or some neighborhoods aren't accessible, what will you do?

The best way to help ensure your family’s safety is to have an emergency plan. Having a plan and discussing it with loved ones will save time and make real situations less stressful.

To get started, let's look at one of three scenarios. In our first scenario, you and your family are separated. In an emergency, you'll need a simple way to contact and meet one another if going home isn't possible. Decide, in advance, on a safe place to meet like a community center, library or school.

The phone can help too. Long distance calls may work better than local ones, so select a couple of out-of-town contacts who can help your family communicate and find each other. Let them know about your plan and how they can help.

Of course, children are a big concern. If they're in school or day care, they will need to be picked-up. Know their emergency policies and if you can’t pick up the kids, designate someone who can. And talk to your kids about your Plan. Teach them basic personal information so they can identify themselves and who to call, like 9-1-1 to get help.

In our second scenario, you're together at home. In this case, listen to the radio or television for information from local authorities and follow their instructions. They may advise to turn utilities off or on so it’s important to know the location of your home’s water valve, electrical panel, gas valve and floor drain. Make sure everyone also knows the location of your family emergency kit and fire extinguisher.

In our third scenario, you have to evacuate. Everyone should know your home’s safe exits and best places to go. And remember your pets, who may not be allowed in shelters or hotels. Identify kennels or friends' homes where they can go in an emergency.

Elderly family members or those with special needs should also be a part of your plan. List the medications, supplies and info care-givers will need in an evacuation. If they live alone, ask a neighbor to help them evacuate.

Documents will also help. Make copies of birth certificates, passports, wills, and insurance info. These documents, along with photos of family members, should be kept at safe locations like your workplace.

Having a plan is also a part of being a responsible community member. Local authorities will react swiftly, but they can't reach everyone at once. Being prepared allows these responders to help those in urgent need first.

So, do your part! Learn about the emergencies that can happen where you live and plan for situations that are more likely to occur. Take 20 minutes today and prepare your emergency plan.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 2

What is Image Resolution and Pixels?

Accepted Answer

This video follows the story of Neil, who learns why he can’t enlarge and print a photo that was taken with his phone. Using an analogy of a blanket, the video illustrates what happens when a small image is enlarged and what’s needed for printing larger photos. It teaches:

The basics of pixels in digital images
Why the number of pixels can limit a photo’s size
Why a photo with a small number of pixels can’t be enlarged
How megapixels and resolution affect print size

Video Transcript:

These days, we’re all photographers. We take digital photos with cameras, phones and even computers. And some of us love to share them in printed form or on websites. But getting the most out of digital images means understanding how they work.

Neil just started learning about photography and for now, he’s just using the camera on his phone. Recently he took a photo that was his best work. He envisioned a big version of it on his wall for all to see. So, he saved it and took it to a photo center to have it printed. After taking a look, the photo guy showed him the options. The largest size he could print for this photo was 4X6. Six feet wide seemed big enough to Neil. But the photo guy apologized with a chuckle, he meant 4 by 6 inches.

Neill was crushed. The photo looked so good on his phone. He didn’t understand why this photo couldn’t be enlarged. Seeing his despair, the photo guy gave him a little lesson in digital images.

Strangely, he started with blankets, just like at grandma’s house. He said to imagine a blanket that’s 4 feet by 4 feet. When someone knitted that blanket, they used 8 packs of yarn. When the blanket is this size it looks great and keeps you warm because the yarn is packed tightly together. But when you stretch it out to 6 feet by 6 feet, you can see the holes and it stops looking so warm. Stretch it even more and it looks more like a net than a blanket.

His point was that yarn matters. Only blankets made from a lot of yarn can be stretched without becoming useless. He then explained that Neil’s photo is like a blanket with too-little yarn. He could stretch the image and make it bigger, but it would start to look blurry. This is because, like blankets made of yarn, digital photos are made of pixels. These are tiny bits of color that make up the image. When the pixels are stretched, the image quality suffers.

After a bit of research, Neil found that his cameraphone has 1 megapixel camera, which means it captures 1 million pixels in an image. The image may look good on a small screen, but this number of pixels is only enough to print a small picture. For large prints, he would need a camera that captures millions more pixels. For example, a 5 or 10 megapixel camera, even on a smartphone, could capture more than enough pixels, especially if he learns the basics of lighting and composition.

The only problem? Cameras and devices are expensive for Neil. For now he’ll just stick with his cameraphone and even print photos at home. Who knows, one day soon his wall may become a statement after all.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 3

How do you use a domain name?

Accepted Answer

There are 3 things you can use a domain name: (a) create a professional email; (b) create a website; (c) forward to another page, like a social media account. Watch this video to learn more (and transcription provided below too).

While I greatly appreciate the wonderful explainer video created by GoDaddy, I do not recommend them as a company to buy products from. The company I presently recommend to buy domain names and hosting from is called SiteGround.

Transcript from the video (italicized):

*We’re gonna show you three ways that you can use your new domain name.

Did you go with the classic .com, or claim a sly new extension like .guru, either way, your domain name is a powerful little piece of text.

You’ve purchased the perfect domain name ready to put it to work for you. The first way you can use your domain name is to create an email account. Already have an email account?

Most people do. Chances are sometime in past you signed up for a free email account - it was enough for keeping in touch with friends and creating your online dating profile.

But now you’re a grown-up; and you do grown-up stuff, like running your small business. Isn’t time to up your email game? You can use your domain name for a custom email address.

Think about it; if you want your business to stand out from the crowd, which email address is going to get it noticed: the free one you’ve had since college, or the customized one that uses the name of your business.

Using your domain name for your email address not only looks more professional, it’s a great way to promote your business!

Customized email is great, but like most people, you probably got your domain name to create a website for it, which is the second thing you can do with your domain name.

Using your domain name for a website gives you a dedicated, branded space to introduce your business to anyone, anywhere, who can connect to the Internet.

Even better, your website will give your business almost boundless marketing reach. People from Arizona to Zimbabwe will be able to can find you online with just a click of the mouse.

But what happens if you’re so busy running your business that you just can’t find the time to build your website, or even find someone to do it for you.

You might consider forwarding your domain name to somewhere else on the Web, until you get site up and running. This is the third thing you can do with your domain name. Confused? Let me explain.

It’s not uncommon for small businesses just starting out to create a Facebook business page.

If you have a Facebook business page or another social media account on the Internet, you can use your domain name to forward visitors to that page, until your website is up and running.

With forwarding in place, anyone who navigates to your domain name in their browser, will be automatically forwarded to a web page you currently have – like a Facebook business page.

Clever, right?

And there you have it.

With all the power and potential your domain name has, why would you ever let it just sit there and collect dust.

Use it for your email address, a new website, or to forward visitors to an existing website, but put it to work for you now!*

Question 4

What is Intellectual Property (Patent, Trademark, etc.)?

Accepted Answer

This video follows the story of a creative and talented woman named Candice who plays music, invented a new instrument and created a new business. Using copyright, patent and trademark laws, she learned to how to protect and build a business from her creations. It teaches:

Why intellectual property is different from physical property
The risk of not establishing and protecting ownership
Why copyright law matters in selling and managing your creative works
Why patent law matters in protecting your inventions
Why trademark law matters in protecting your brand

Video Transcript:

I’m sure you have items that you consider your property. Maybe you’re like Candice. She has a bike, headphones and books she loves.

Because she owns the headphones, she has the right to sell them or give them away. Ownership means they’re her property. When ownership of physical property, like headphones, changes, it’s easy to see.

But Candice is also creative. She takes photos and has ideas. She uses her mind to produce valuable things like music. When she creates a new song, she owns it and has a right to use it as she wishes, just like a physical object.

The problem is that the ownership of intangible things like music, literature and photography is difficult to see. Someone could wrongly claim ownership of her song and sell it without her knowing. To prevent these problems, she needs a public way to establish her ownership so that she alone can decide how it will be used.

In many countries, intellectual property laws work to establish and protect ownership of intangible property like Candice’s song. They are copyright, patent, and trademark and laws, among others. It’s these laws that allow people to control distribution of and earn money from the things they create with their minds.

For example, let’s say Candice, first, wants to be sure she is the only person who can reproduce or sell her song. Copyright law is what gives her this right. As the creator, she owns the copyright automatically, which means she is the only one who can reproduce or sell the song. To make her ownership publicly known, she registers her song with the Copyright Office.

Second, Candice invented a new kind of instrument and wants to be sure that no one can copy it. She does this by filing a patent application with the patent office that states what it is and what it does. If the patent is granted, she can prevent others from copying her invention.

Third, with her innovations, Candice is able to create a new business with a unique brand that includes a name and logo. To identify her new instrument by her brand, and to distinguish her from competitors, she applies for a trademark registration with the trademark office that describes her business name and logo. Candice uses the ™ in her logo once she starts using the brand to sell her instrument. And she can use the R symbol once the trademark is officially registered. These symbols show that she has the right to prevent others from her industry from looking too much like her brand and confusing customers.

Candice’s music business is just one example. Copyright, patents and trademarks can apply to a wide variety of intangible or intellectual property. These laws ensure that even if we can’t hold something in our hands, we can still own it, protect it and use it to earn a living.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success in building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 5

How can you get traffic to your website?

Accepted Answer

Traffic means people. Real people, with problems that need solving. To succeed online, you don't need to "create" traffic. You simply need to find the pockets where your potential customers hang out and re-direct them to your website. The best place to learn how to do exactly that is by buying the book TRAFFIC SECRETS.

When you buy the book, there will be upsells. The only upsell I recommend you get is the invitation to add 3 more books (titled the "Secret Trilogy"). The combined cost is between $100-150 depending on where you are in the world. These books are the best investment for succeeding in your online business.

Forget about buying traffic, buying high ticket courses, hiring coaches. Just get those 3 books first and it will teach you what you need to know.

Additionally, while you are waiting for the Traffic Secrets book to arrive, there are additional training and bonuses you get access to as soon as you make the purchase. I explain about these in the video below.

Question 6

What are Online Discussion Forums?

Accepted Answer

In the real world, we depend on discussions for learning and socializing. It’s how we relate to one another. The same thing happens on the Web, and thanks to discussion forums, we have a reliable way to organize and discover information in the form of discussions between people anywhere in the world.

The role of discussion forums on the Web
Why discussion forums matter
How discussion forums are organized
What is required for forum participation
How forums are managed and can become a community

Video Transcript:

We’ve all had discussions. One person asks a question or shares an idea and others respond. It’s a fundamental and useful form of communication. When the Internet came along, these discussions took on a new form.

Suddenly people with similar interests in Mexico, England and Hawaii for example, could discuss their ideas and learn from each other using computers.

These online discussions meant that the knowledge and expertise of individuals anywhere in the world could be shared quickly and easily.

Soon enough, websites started to appear that were specifically built for these discussions. They are called discussion forums.

At first, a forum may look complicated, but lurking under the surface is a smart system for making online discussions work.

Let’s consider a forum about cars. Most forums are organized much like the folders on your computer. At the top are the big buckets.

Within these folders are types of cars and within those are discussions about specific models.

This structure gives visitors a way to find the specific discussions that match their interests. Each individual discussion is called a topic or thread. Most topics follow a simple pattern.

Like any discussion, someone needs to get it started. The first post in the topic is often a question or observation. Others may then reply.

When responses come, they appear under the first post, usually with the oldest on top. This makes the discussion easy to follow.

Most forums can be read by the public, but to post, you have to create an account. This means picking a name and creating a profile that represents you. This is your identity in the forum.

Many people who use forums don’t post very often, and simply follow the topics. They are called lurkers.

But the best forums have dedicated members who have real relationships with one another. They post consistently, creating a productive and interesting community.

And like the real world, discussions can sometimes get out of control. That’s why many forums are moderated by a person or team. It’s their job to maintain and protect the forum.

And each forum has its own culture, customs and rules. Before diving in, observe and ask questions. Soon enough you could become part of the community.

Whatever your interest, forums can be an amazing resource because they bring people with specific interests together to learn, get help or share a passion.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success in building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 7

What is Bias Detection?

Accepted Answer

Building on the example of sports fans, this video illustrates how bias is a common and sometimes productive part of how we communicate. It also shows how bias can cause problems when it’s hidden or not detected. This video teaches:

Why bias is a common and expected part of communicating
Why high quality information needs to be unbiased
What problems occur when bias is ignored
What to look for - common signs of bias in media

Video Transcript:

You probably know someone who is a big sports fan. Win or lose, their team is the best and they love to let others know.

In sports, we expect people to be biased for their own team. Their goal isn’t fairness and it’s obvious.

They wear their bias on their sleeve, or even their face on occasion. And just like people root for sports teams, they also root for ideas, laws, products, research, politicians and more.

People often write articles, make videos and do interviews that are biased. They are designed to promote their team’s side of the story. And that’s fine. Bias can rally a team and win debates for the greater good.

The problem is that bias is often hidden. What might appear to be neutral, fair information can be biased.

For example, to understand the current state of climate change you can’t depend on one team’s biased perspective. You need information that is neutral, fair and unbiased.

The same is true for important decisions in science, education, government and more. Unbiased information is essential.

The problem is that it can be hard to see whether the goal of an article, for instance, is to be fair, or to root for their team. The best you can do is learn to detect bias.

Imagine reading an article and asking yourself: Who is the author and what is their motivation? Do they earn money or benefit by promoting one idea over another? If so, the article may be biased.

Does the author provide only one way to think about a subject? Do they ignore key information or perspectives that don’t fit their own? If so, they may be biased.

Are sources cited in the article? Who or what are they and what role do they play? If the sources are biased, there may be misinformation and the article itself may be biased.

Does the article use insulting language or buzzwords? Does it use examples that appeal to only one side of a story? If so, the article may be biased.

It’s important to note that bias isn’t always bad, and can be helpful. The key is learning to recognize the author’s bias and evaluating the information with that bias in mind. This way, you can choose the best sources for your needs.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 8

What is Blended Learning?

Accepted Answer

This video follows the story of a teacher who discovers blended learning and incorporates it into his teaching. It teaches:

A basic definition of blended learning
How the Internet has impacted teaching options
The role of Learning Management Systems (LMS) in blended learning
How blended learning can change how classroom time is used
What factors can ensure success
Why blended learning matters

Video Transcript:

Anyone who attended school before the Internet experienced teaching as a single place, like a building or classroom.

While this is still the case today, the internet means that many students and teachers have two classrooms - online and offline.

This is often referred to as Blended learning because it uses a blend of face-to-face teaching and online, self-directed learning.

To see how it works, let’s meet Alex, a middle school teacher. For most of his career, he would teach a concept in class, assign homework and then evaluate performance the next day during class.

He didn’t have a way to work with students when they were out of the classroom. Those assignments happened without a connection to him.

But now that students have access to the internet, assignments can be completed in a blended fashion, with parts taking place in the classroom, at home, or in another location. This way, Alex can work with students throughout the assignment.

For Alex and other teachers, this happens thanks to new tools like Learning Management Systems that can be accessed on the internet. With these tools, Alex can provide assignments, tools and resources, media, quizzes and discussion spaces in an online classroom.

This online access means that as students complete assignments at home Alex can evaluate their progress and collaborate with the class through online discussions.

Blended learning means that Alex’s class time can be more productive. Because he can arrive with a clearer idea of his student’s progress, he can focus his classroom time where it is needed most.

But this is just one form of blended learning. It can also be a specific combination of offline and online activities, or self-directed assignments where students choose to learn online or off.

Some schools even choose to “flip” their classrooms. Here students access online content at home, and then apply it to assignments or problems in class, with the guidance of their teacher.

Of course, blended learning works best when teachers and students have access to high quality resources and reliable internet connections. Students who are not comfortable with computers may need extra support.

But in most cases, blended learning offers teachers like Alex a way to work with students in both classrooms so his teaching can be more effective.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 9

What is Web Conferencing and Webinars?

Accepted Answer

Meeting face-to-face is great, but it can be expensive and difficult to plan. That’s why web conferencing is becoming more popular. These systems allow a group to connect and share information using only an internet connection. This video explains the basics, It teaches:

Why face-to-face meetings are cumbersome and expensive
How web conferencing can be used to accomplish the same goals
How to create a web conference and invite attendees
What features are often used in web conferences
Why web conferencing can be more effective than normal meetings

Video Transcript:

These days, meetings are a time for people to watch presentations, discuss plans and more.

That’s why more people are using web conferencing systems, which open meetings to anyone with internet access. Here, a group of people anywhere in the world can meet online, watch a presentation, have a group discussion in real time, and more. Here’s how it works…

Imagine you work at a business that creates and sells software. Many of the company’s employees and customers work from locations around the world.

With the system in place, you can create a meeting using web conferencing software on a computer or via a website.

When you create the meeting, you can provide details and designate who should join and more.

A few minutes before the meeting time, you open the web conferencing system, upload the presentation you’ll share and test your microphone and audio. You’re ready to lead the meeting!

When showtime arrives, the attendees use the link they received in email to join the meeting.

During the meeting, you have control of what the attendees see and hear as changes happen in real time. Along with the presentation, you may be able to share links, conduct polls and more. The attendees may just watch and learn.

You may also be able to invite other attendees to become the “presenter”, which gives them control of the presentation.

Most web conferencing tools include the ability to record the presentation for future replays.

And this system can work for everyone in the company. Engineers can explain new features, salespeople can educate their clients and HR can share new policies.

Face-to-face meetings are great, and today we have more affordable options that open meetings to anyone with an internet connection.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.