Question 1

What is ClickFunnels?

Accepted Answer

ClickFunnels is a sales funnel builder designed to help businesses automate their sale process from start to finish. It gives you the power to control every stage of the buying journey. This customer journey is called a sales funnel.

What is a sales funnel?

A Sales Funnel is simply a website that is designed to sell. Instead of the concept of a traditional website with "about me", "blog", things like that, a sales funnel is create with a standalone page called a "landing page" or opt-in page. That page basically offers you something of value in exchange your name / email / phone number.

The "something of value" is a free webinar, free training, free PDF or a "5 days building a brand challenge"

The rest of the steps of the funnel includes the automated emails you receive aonce you enter your email address, or the text reminders.

Or a sales page to buy something, and then another bupage to buy something else. All of that is a piece of what is called a "sales funnel"

ClickFunnels is simply a software that lets you as the marketer piece this entire process together.

With ClickFunnels, you can create regular websites, landing pages, opt-in pages, squeeze pages, membership sites, and webinars, among other things. And it makes it easy for anyone of any tech skill level to create sales funnels with a variety of pre-designed, highly customizable funnels available.

Often entrepreneurs and businesses use ClickFunnels to sell and promote products or services online. Others use it to supercharge their lead generation campaigns for their businesses.

Part of the reason ClickFunnels became so popular in this online marketing boom is that it offers an all-in-one marketing solution.

So, how does ClickFunnels work?

Say, you have a product or service to sell or promote. It could be a book, course, software, coaching consulting , webinar, or anything.

The first step is to create a landing page for that product or service. This landing page could be opt-in form to capture the email addresses of your prospects.

Once you have designed a good landing page, you need a sales page selling your product or service. It's important that you know the pain points of your prospects so it would become easier to position your product or service as a solution.

ClickFunnels offers two main pricing levels: $97/month for the ClickFunnels software, or $297/month for the Etison Suite, which includes ClickFunnels, Actionetics, and Backpack.

ClickFunnels comes with three pricing plans The lowest ClickFunnels pricing plan costs $97/month, the other and the most popular ClickFunnels pricing plan is called Platinum costing $297/month , and the most expensive pricing plan is ClickFunnels Collective which costs $1,497/month The main differences between the plans are the number of landing pages, custom domains, and other features allocated per month.

Here are a couple of videos that explain what is a sales funnel and what is ClickFunnels in relation to that.

Question 2

What is Cloud Computing?

Accepted Answer

What it teaches:

Using a simple story of a growing florist business, this video explains the basics of cloud computing: how it works and why it makes sense for businesses and individuals.

The difference between on-site computing and cloud computing
The financial benefits of cloud computing
What makes cloud computing secure and efficient
How cloud computing impacts consumers

Video Transcript:

Computers used to work alone, inside a home or business. But thanks to the Internet, we can now use the power of computers at a completely different location - what we call "in the cloud".

To start, meet Lucy from Lucy's Lilies, a new florist. She is concerned about how to manage flower deliveries. Right now she's responsible for hiring drivers and keeping the vans running. But this scenario makes her nervous.

She's a florist, not a mechanic - delivery is a distraction.

Then she learned about a new kind of delivery company that has an unlimited fleet of drivers and vans that she can use on an as-needed basis - and she only pay for what she uses. Now she can depend on another company to handle the deliveries.

A few years later, her business savvy paid off. She now has a network of florists and new problems.

Then she learned about cloud computing, which works a lot like her deliveries. Instead of managing important technology on-site, she can depend on a new kind of company to help take away the pain.

They have all the computing power she needs and it's all secure, backed up at another location and accessible through the Web - what people call "in the cloud."

This means she can depend on a cloud company's computers to help her business run and focus her energy on fantastic flowers.

But that's not all. Cloud computing means computers don't have to limit her business. Because Cloud companies have nearly unlimited storage and resources, she can grow without worry. And because the servers are normally backed up in multiple locations, her information is safe.

But what she really loves is only paying for what she uses. If business is slow, her computing costs can go down too.

Cloud Computing also means she can use new kinds of services that live in the cloud and are only accessible through the web.

When she needs a new billing system, she has a choice: installing and supporting one on-site, or using a product that lives in the cloud and works using her web browser.

From email, to word processing or photo sharing - cloud computing also works for you and me. We can use products that live in the cloud, are always backed up, accessible from any Internet connection, and safe from spilled coffee.

Cloud computing means we have new choices. Businesses and individuals can spend less time worrying about technology and focus on what matters.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 3

What is Deep Web?

Accepted Answer

This video is designed to highlight the major differences between the normal web sites we see in search results and the databases, services and websites that are found in the Hidden or Deep Web. It teaches:

How deep web resources are different than public websites and search results
Why deep web resources often require special permissions or payment
Where to find free access to the deep web
How the deep web is used in research and everyday situations

Video Transcript:

When it comes time to do research, the first step is often search engines. Using a search term, we can find websites, images, videos, blog posts and more that are free to view and can be useful.

But in reality, search engines can only see a small amount of what’s out there. For the best research, we need to find information that doesn’t appear in normal search results.

Think about it like this… Search engines like Google are constantly scanning the web and organizing search results based on what they can see.

The problem is that search engines can’t log into websites or private databases, so all that valuable information remains hidden, just below the surface. This is the deep web and some say it’s up to 500 times bigger than the free web we see in search results.

The question is, how can researchers use the deep web to find information?

Often, using the deep web for research requires payment or special permissions for access.

Thankfully, many libraries and schools provide access to deep web resources for free. To see how this works, imagine that you’re a law student who needs to research legal cases that involve vehicle safety.

To start, you use a search engine to identify a few popular cases and opinions, but the information is not consistent or authoritative. To round out your research, you need the deep web.

Thankfully your university library offers access to a number of online databases that make legal research easier.

Or, imagine you want to rent your house. When someone applies, it’s your job to find out if they are trustworthy.

A search on the free web may show some interesting information. But it’s difficult to find reliable information on their credit or criminal history.

So, with their permission, you might pay a small fee to use a background check website to find the right information via the deep web.

The big idea is that normal search results can only go so far. When you need reliable, authoritative information for research, remember that the deep web is full of useful resources that may come with a fee or be accessed for free from your library or school.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 4

What is Social Media?

Accepted Answer

What it teaches:

Using an analogy of a town going through a big change, this video explains the basic forces driving the growth, adoption and use of social media. It teaches:

Why social media is different from traditional media
What makes media social today
How fans play a role in deciding what should be findable and popular
The benefits of social media to individuals and organizations

Video Transcript:

I’m sure you’ve heard the buzz. Social Media may be the next big thing. What’s it all about?

Let’s take a visit to Scoopville, a town that’s famous for ice cream. For over 20 years, Big Ice Cream Company has been making high quality ice cream with a big factory in town. A few years back, the company did focus groups and found out that they could maximize profits by offering three flavors: Chocolate, Vanilla and Strawberry.

The residents of the town were content. They never thought it could be different. Then something happened in Scoopville – A new invention came to town. Suddenly, everyone could make their own ice cream for only a few dollars. This changed everything.

The Smiths decided to make pineapple ice cream. The Jones’ made ice cream with pecans. Soon, every kind of ice cream imaginable was being made by scoopville’s residents at very little cost.

Of course, some ice cream was more popular than others and that was okay. Sylvia’s pickle ice cream had a very small but loyal following. That was fine. She only needed enough income to buy ingredients for her next batch. Jarret’s red velvet ice cream became so famous, he created his own store. Over time, people started to think differently about ice cream.

It didn’t always come from a factory. It also came from friends and neighbors. It became something to share, something to bring people together, something to celebrate. Big Ice Cream company still made the best vanilla around, and to their surprise, demand even grew. But it was the unique, original and authentic flavors made by the residents, that brought people to Scoopville.

When they arrived, however, there seemed to be a problem. There were too many flavors. Visitors felt overwhelmed. They needed ways to find the new, the popular, the flavors that were interesting to them.

Franklin had an idea for his ice cream. Outside his house, he erected a board and invited his customers to share their thoughts on his ice cream. They could use words to describe it, stars to rate it, and leave messages for others. People loved it.

At a glance, visitors could tell what his ice cream was all about, and learn from people like them. Over time, each resident had their own board. Sylvia’s board showed that her pickle ice cream didn’t please everyone, but was very unique and interesting. Jarret’s board overflowed with positive reviews and ratings.

Soon, a few things became clear. First, their ice cream got better because they could learn directly from customers. Second, free customer reviews were more valuable than costly advertising. And third, the boards created a way for customers to find exactly what they wanted.

The combination of new technology and new ways to work with customers helped the residents feel like a unique community. So, this is social ice cream – by the people, for the people. It turns out that ice cream and social media have a lot in common.

Today, everyone has a chance to make their own flavors, thanks to free tools like blogs, podcasts, and video sharing. Plus, we now have new ways for real people to play a role in providing feedback, organization and promotion. Whether you’re a big established company, an individual with loyal fans, or simply someone with ideas and opinions, social media means new ways to create and communicate with people who care.

New tools are arriving in cities and towns around the world. When this change comes to your neighborhood, the choice is yours. What flavors will you make?

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 5

What is a Computer Software

Accepted Answer

This video introduces the role of software in making computers useful. It focuses on different kinds of software and software's roles in computers and other tools we use every day, including:

The role of software as a translator
How operating systems cover the basics
How software programs help to customize computers
The role of software outside of computers

Video Transcript:

It’s easy to think of computers as just machinery – buttons, screens and parts that work together. But the magic of computers comes from something that makes them unique to you.

The problem with computers is that most of us don’t speak their language. We need a translator, something that can understand our needs and put the computer to work for us. The translator is called software and it makes computers useful.

Look at it this way. Like a typewriter, a computer without software is just a lifeless machine. By adding software, the computer becomes more alive, easy to use, and built for you. Most computers have two basic kinds: The operating system and software programs.

If you’ve ever used a computer, you’ve used an operating system. From saving files, to using a mouse or fixing problems, the operating system covers the basics. Operating systems come with all new computers and do a lot of same things. You’ve seen them called Windows, Mac and Linux.

But the operating system is only part of what we need. To make them personalized and more useful, we can add software programs. For example, if you need to edit a photo you can add a software program that is built for that purpose. If you need to design a house, you can add a software program that lets you see the house from all sides.

By adding and removing software programs, you can make the computer fit with exactly what you want to do. And adding most software programs is easy. You can get them from a computer store or download them from the Internet. No computer nerds required.

Once a program is on your computer, opening it is as easy as clicking an icon.

But what is a software program? What’s really happening when you open one? Think about it this way. Computers are really good at following instructions. And a software program is essentially a set of instructions that tells the computer exactly what to do.

When you open a program, the computer goes to work, completing the instructions until the program is ready for you to use. The ability to add and remove software programs means that everyone’s computer can be different and unique to them.

So, to review. We’ve talked about operating systems that take care of the basics, and software programs that make computers personalized. It’s this combination that makes computers so useful. But it’s not limited to computers on your desk.

Consider your cell phone. Just like a computer without software, it’s a lifeless machine that doesn’t speak our language. Thankfully, cell phones have software that bring them to life.

The same thing is true for many cameras, music players, and even our cars. Every day we rely on software to bring machines to life and make them personalized and useful.

The next time you use a computer or cell phone, think about software’s role in translating your needs into instructions that put the machine to work for you.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 6

What is Artificial Intelligence?

Accepted Answer

What it teaches:

The goal of artificial intelligence is to create computers that are as intelligent as humans. Achieving this goal is a huge, huge challenge.

Today, researchers are making progress and forms of artificial intelligence are starting to appear in everyday life. This video teaches:

Video Transcript:

Computers do a lot for us these days and can sometimes seem intelligent like a person. But really, they’re more like calculators. Most only do exactly what we program them to do and nothing more.

But this may change in the future. Today researchers are working on artificial intelligence which has the goal of making computers seem to be as intelligent as humans.

Let’s take a look at what’s possible today. Talented programmers can currently provide instructions to computers that help it do amazing things. We’ve seen computers beat professional chess players…and win trivia game shows. We can now have basic conversations with our smart phones.

These are possible because their use is very narrow – the computer can be programmed do a small number of things amazingly well. But the computers we have today are just getting started.

The challenge of true artificial intelligence is a computer with the same broad intelligence as a human. Here, the same computer that can beat you at chess, would be able to teach itself new concepts and react appropriately to your emotions...It would be able to converse with you like another person and comprehend abstract ideas.

This sort of intelligence may be in our future. Here are a couple of the big challenges.

The first is learning to learn. Here, additional instructions from a human wouldn’t be needed for the computer to teach itself new skills, ideas and concepts.

For example, it would be able to learn from experimentation, interactions with humans or exploring data and information from other sources. This gets computers closer to human intelligence.

But the real challenge here is creating computers that have the emotional intelligence and empathy that make us human.

Think about it this way… Human intelligence comes from a huge, complicated mix of life experiences, education, culture, emotion, genetics, and much more. All these things overlap and make us the intelligent people we are.

We take it for granted, but understanding and interacting naturally with humans is really complex.

This is a problem that’s very difficult to solve and likely a long way off.

And there is even another level of intelligence that we can imagine.

What if very powerful computers could use all mankind’s knowledge to achieve things that are beyond our current understanding? They would become far more intelligent than the smartest humans.

Some worry that these super intelligent computers may someday be able to work together and become a problem for humans.

But that’s not a worry today. We’re a long way from this level of intelligence. We’re still working on solving narrow problems and learning. But over time, we can look forward to artificial intelligence becoming a bigger part of our lives.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 7

What is a Computer Hardware?

Accepted Answer

What it teaches:

This video introduces three parts of computer hardware: hard drive, RAM, processor. The video uses a house metaphor to illustrate the role of each part, including:

The three common parts of all computers
Role of hardware to store information
Role of RAM to make some information easy to access
Role of the processor to keep them system working

**Video Transcript:

If you’re like most people, computers are becoming a part of your life, and it helps to know how they work. They seem complicated inside, but by understanding just a few parts, you can see a simpler side of computers.

You’ve seen them. They come in all shapes and sizes, but work pretty much in the same ways. In fact, if you could look inside these computers, they’d have the same basic parts. It’s these parts, the hardware, that do a lot of the work in computers.

To explain, let’s look at something you already know, a house. One of the great things about living in a house is that you have room for all of your stuff. In fact, many houses have basements that become the perfect place for storing things you want to use later. And the bigger the basement, the more you can store.

The same thing is true for computers. Instead of boxes and bicycles, we need a place to store things like photos, music, documents, and software. In a computer, it’s not the basement, but a hard drive. A computer’s hard drive is where you keep all the things you want to use later. And like basements, the bigger the hard drive, the more you can store.

But basements aren’t perfect. Going to the basement takes too much time whenever you need something. Closets on the main floor can help. They’re small, and make things easier to access when you need them. You don’t need to go all the way downstairs.

It’s the same with computers. Some of the information stored on computers is hard for the computer to open quickly because it needs to take the long way. To solve this problem computers use RAM or Random Access Memory. It makes information easier for the computer to access. This means RAM makes computers faster. Plus, this kind of closet gets cleaned out every time you restart your computer.

Of course, houses have all kinds of parts that need to work together. It would help to have someone like a butler in the house making sure the house is always in working order. If it’s too hot, maybe the air conditioning needs adjustment. When it’s dark, lights are needed.

Computers need this too. Something has to make sure all the parts run smoothly. In computers, this is called the processor. It’s a tiny part that’s like the butler of the computer. It sends and receives information, completes tasks and puts the software to work. And the faster it can complete tasks, the faster your computer will be.

So, let’s review. The hard drive is like a basement. It stores all the things you need for later. RAM is like a closet on the main floor. It makes some information quick and easy to access. And the processor is like having a butler around always completing tasks and making things work together.

The next time you use a computer, think about what’s happening under the hood. Computer hardware is working together to help you get things done.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here:https://www.dotcomtruths.com/

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 8

What is an SSL certificate?

Accepted Answer

Have you ever noticed that some web addresses begin with “http” and others start with “https?” The difference is that “https” means the site has SSL security.

SSL stands for Secure Sockets Layer. It’s technology that keeps sensitive information, like credit cards, social security numbers, user names and passwords out of the hands of cyber crooks.

Here is a short video from GoDaddy explaining what SSL means in greater detail.

Important note: While I greatly appreciate GoDaddy's wonderful explainer video, I do not recommend buying services from GoDaddy. Instead, I recommend SiteGround.

Here is a transcript of the video:

*Security is a big deal to everyone doing business on the web. Learn how to keep your customers and your business safe with an SSL certificate.

Have you ever noticed that some web addresses begin with “http” and others start with “https?” The difference is that “https” means the site has SSL security.

SSL stands for Secure Sockets Layer. It’s technology that keeps sensitive information, like credit cards, social security numbers, user names and passwords out of the hands of cyber crooks.

How? By encrypting - or scrambling - data while it passes between websites and web servers, keeping it from being intercepted. Once it reaches the intended recipient it is un-encrypted.

Thinking you don’t need SSL because you don’t sell stuff online? Think again. Your SSL certificate tells visitors you are the legitimate and verified owner of your site. Showing that you’re serious about security is a great way to earn trust.

To add SSL to your website, you simply install an SSL certificate. When your site has SSL from GoDaddy, a padlock icon as well as “https” appears in your customers’ browser bar to show that information they send to, or receive from, your site is safe from hackers.

You can also add an SSL site seal to your pages, to make it even more obvious to visitors that you’ve got their back.

And, bonus! An SSL certificate can boost your rankings in search results. Google and other search engines reward secure websites to encourage all website owners to get on board.

No business is too small or too new to protect its online customers and business reputation with an SSL certificate.

Question 9

How can you make money doing software reviews online?

Accepted Answer

Capterra is a software review website that incentivizes people with legitimate and authentic reviews of software.

You can make between $5 to $10 per review. These incentives are by invitation-only.

How do you get invited?

I have recorded several videos on YouTube showing exactly how I make money by doing software reviews on Capterra.

I will leave links for these videos at the end of this page.

In terms of the steps to take:

(1) Go to https://www.capterra.com and sign up with your Linked-In account.

Here are the links for you to follow the steps outlined to make money with Capterra software reviews:

https://www.capterra.com/general-review

https://www.capterra.com/reviews/faqs-reviewers

Here are the videos on my channel.

Capterra software reviews overview: https://youtu.be/zFCqAeFzTdM

Payment proof of doing software reviews on Capterra: https://youtu.be/I8VYuOLvIGo

Over the shoulder tutorial doing reviews: https://youtu.be/owrKQGNJi98

This is not a way to make money online as a career. This is simply a way to make extra income here and there if you have software you are familiar with that you can review.

Question 10

What are Algorithms?

Accepted Answer

This video is an introduction to the basic ideas of algorithms. It explains how computers, websites and digital products need instructions that answer the question “what should I do next?” in order to complete tasks, serve customers and gather information. It teaches:

Why algorithms are similar to offline customer service
How to think about and visualize an algorithm
Why algorithms run our favorite websites
How a popular music website might use algorithms

Video Transcript:

When you visit your local coffee shop, it’s a nice feeling when they recognize you.

You don’t see it, but you can imagine the barista following a set of simple instructions in their mind when you walk in.

It may go like this: A new person arrived. Do I recognize them? If no, say “Hi!” If yes, go to the next step. Do I remember their name? If no, say “Welcome back.” If yes, address them by name.

Every day, this process repeats and customers experience great service. For a coffee shop, it works well because the baristas remember dozens of regular customers.

When we use things like websites and computers, a similar process happens. These technologies rely on instructions that are programmed to make decisions like the barista in our coffee shop.

These sets of instructions are called algorithms and they are a part of nearly everything we do in the digital world.

For example, when we take a digital photo, move a mouse, or type a word in the real world,

But on the web is where you’re likely to see the magic of algorithms in action. Whether it’s search results, your news feed, or your favorite app, algorithms are working behind the scenes to figure out what to show you next.

For example, a popular website may have algorithms that, in a blink of an eye, go through thousands of steps for millions of visitors every day.

Consider a music website that must always account for new music, changing user tastes and their business. Designing better algorithms can be a big way that they make their website better.

Here, algorithms help them understand who their visitors are,

It’s going through steps like these and thousands of others that are the building blocks of algorithms on popular websites. And they matter. Teams of people are constantly designing and updating algorithms to reflect changes over time.

When they’re working as designed, they can make your favorite websites feel more personal and useful.

You may even start to feel like the website knows you better than your local barista.

This FAQ library was created by Eran Bucai as a free resource to help beginners understand the online world.

Eran is the founder of Dot Com Truths, a membership that helps entrepreneurs solve every day problems without the marketing hype or high ticket prices.

Eran lives off passive income thanks to affiliate marketing, his membership and freelance business where helps course creators and membership site owners with their software and technology challenges through 1:1 done-with-you services and information products.

Eran has a free Facebook group you can join. By answering the questions upon entry, you'll be given automatic access and an email with a free mini-course on how to start an online business. (keep an eye out for an email within the hour or requesting to join the Facebook group).