Question 1

What is Two Factor Authentication?

Accepted Answer

What it teaches:

Passwords alone may not be enough to keep criminals from accessing your sensitive online accounts and causing serious problems. Using a simple analogy of an offline storage company, this video explains Two Factor Authentication and why it matters. It teaches:

Why a second layer of security may be needed in addition to a password
Why two factor authentication is effective
How two factor authentication works
How to enable two factor authentication
What to expect when logging in with two factor authentication

Video Transcript:

So much of our lives are online today, and all that is protecting most of it is a simple password.

It’s called two factor, or multi-factor authentication. Just like it sounds, this type of security requires more than one type of information for accessing a website or app. Think about it like this…

Let’s imagine a storage building that contains bags of your money, photos of your family, important documents and more. For a long time, you could go to the entrance and provide a password to access your property. Your password was memorized which means it’s something that you know by heart.

This system worked for a while, but criminals started trying to guess passwords and the risk became too high. So the owner of the building added a new layer of security, another factor.

This isn’t a code you know by heart. It’s something that you can only receive right when you need it. It’s another factor - something you have.

In this case, you can use an app on your phone that provides a code that is connected to the lock on your door. As long as you enter the code before it expires, you can enter the room.

This is the big idea behind two factor authentication. Knowing only one factor, your password, will only get a criminal into the lobby of your building. To get to your room, they would need a code that is only provided to your phone and expires quickly. That’s the second factor - a code that you have.

Today, more and more websites and apps are offering two factor authentication.

The next time you log in, you’ll enter a username and password you know. Then, the site will ask for your authentication code. In most cases, you’ll use your phone or device to access the code and enter it to complete the login.

Two Factor or Multi-Factor Authentication is a much more secure method for keeping your personal information safe. To help keep criminals out of your online life, enable it on accounts where it is offered.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 2

What are secure websites?

Accepted Answer

These days websites make security a priority, but it is hard to know when a website is secure, or what makes it so. This video teaches the basics of website security and how to recognize a secure site.

An overview of the most common security threats
How SSL encryption works
How to recognize a secure connection
In which situations security is most important

Video Transcript:

Whether it's buying shoes, managing bank accounts or just connecting with friends, most of us depend on websites. Unfortunately, it's easy be fooled by fake websites that are designed to give your money or private information to criminals.

Thankfully, it's now easier to know when a website is secure.

When you need to use a website to make a purchase or provide sensitive information, there are two big things to think about:

The first is the connection from your computer to the company's computer. Your name, credit card information and other things have to travel from one to the other. This connection needs to be secure. so that criminals can't access the information in route.

The second is knowing that you're working with a company you trust. If you're working with a company you trust using a secure connection, your information is safe. But how do you know?

Knowing what to look for in a browser is a big step to using secure websites. Let’s consider the connection we mentioned earlier.

Secure websites encrypt information before sending it between computers. this makes the information completely unreadable for criminals. Only the computer on the other end can read it, making it secure.

There are two big ways to tell the connection is secure…First is the address bar, where you’re used to seeing "http". Secure websites have an address that starts http"s" for secure.

You can also look for a padlock icon in the browser. If you see the "s" and padlock the connection is encrypted and secure.

But what about the organization behind the website? - how do we know it's not a criminal with a secure connection? Well, a new system makes this easy. Newer web browsers display color and company names in the address bar that help you know the site is trustworthy. It works like this. Organizations that depend on security can have their websites reviewed and validated by licensed unbiased companies called certificate authorities.

These rigorous reviews ensure the organization and website are trustworthy and using a secure connection. If the tests are passed, the site is issued an EV SSL certificate. and only sites with these certificates display the colored bar, including the company name, along with the address.

Green means Go, red means stop.

This review process means criminals can’t obtain the certificate that's required to display the colorful information. So when you see a site with the green info in the address bar, you can be sure it's legit.

Now, if you're reading the news or checking the weather, security doesn't matter as much, so don't be concerned if you don't see the green bar or security information. Security matters when you send sensitive information like credit card numbers, passwords and private info over the Internet.

For instance, if you're about to make a purchase, your browser holds the clues. Look for the "s" in the address and the padlock to make sure it's secure. And if you’re concerned that the site could be a scam, look for the green information.

With these things in place, you can feel confident that your information is safe and secure.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 3

What is Deep Web?

Accepted Answer

This video is designed to highlight the major differences between the normal web sites we see in search results and the databases, services and websites that are found in the Hidden or Deep Web. It teaches:

How deep web resources are different than public websites and search results
Why deep web resources often require special permissions or payment
Where to find free access to the deep web
How the deep web is used in research and everyday situations

Video Transcript:

When it comes time to do research, the first step is often search engines. Using a search term, we can find websites, images, videos, blog posts and more that are free to view and can be useful.

But in reality, search engines can only see a small amount of what’s out there. For the best research, we need to find information that doesn’t appear in normal search results.

Think about it like this… Search engines like Google are constantly scanning the web and organizing search results based on what they can see.

The problem is that search engines can’t log into websites or private databases, so all that valuable information remains hidden, just below the surface. This is the deep web and some say it’s up to 500 times bigger than the free web we see in search results.

The question is, how can researchers use the deep web to find information?

Often, using the deep web for research requires payment or special permissions for access.

Thankfully, many libraries and schools provide access to deep web resources for free. To see how this works, imagine that you’re a law student who needs to research legal cases that involve vehicle safety.

To start, you use a search engine to identify a few popular cases and opinions, but the information is not consistent or authoritative. To round out your research, you need the deep web.

Thankfully your university library offers access to a number of online databases that make legal research easier.

Or, imagine you want to rent your house. When someone applies, it’s your job to find out if they are trustworthy.

A search on the free web may show some interesting information. But it’s difficult to find reliable information on their credit or criminal history.

So, with their permission, you might pay a small fee to use a background check website to find the right information via the deep web.

The big idea is that normal search results can only go so far. When you need reliable, authoritative information for research, remember that the deep web is full of useful resources that may come with a fee or be accessed for free from your library or school.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 4

What  is Privacy Online?

Accepted Answer

This video helps students understand the reality of using the Internet today in terms of privacy. It explains how our actions online are tracked and used. It teaches:

Why privacy online is different than it is in the real world
How nearly everything we do online is documented and analyzed by companies
Why our data is important to the success of online companies
How our data enables websites to be free
What we can do to understand how our data is being used and make choices to protect it.

Video Transcript:

In the real world, privacy feels like a choice. We can close our blinds. We can choose to keep quiet or stay inside. And even when we’re in public buying groceries or talking with a friend, privacy feels like the default. No one’s analyzing our every move.

It might also feel private when we go online and use websites and apps to have discussions, to share photos, and schedule appointments.

You might ask: Does anyone really care about my location, my purchases or what photos I liked on the Web?

The answer is likely “yes”. Many of the websites we use everyday depend on knowing as much as they can about us. The more they know about our actions, preferences, connections and data, the more their service can be tailored to serving our needs - and that is part of what keeps us coming back.

But our information is also valuable for their business. If a company knows the connections and preferences of millions of their users, they can use it to improve their advertising or may even sell this information to other companies.

This, and money from targeted advertising are big reasons many social networking sites are free to use.

So, unlike the real world, privacy is not the default online because websites depend on tracking and remembering information about us.

And this is not necessarily bad. In most cases, we are just one of many millions of users and our data is used as a group and not individually.

But the fact remains that nearly everything we do online is documented somewhere, which brings up important questions like - Who has access to my information? Do I have any choice? Can I see the information a company has about me and how it's being used?

To be more informed about online privacy, here’s what each one of us can do:

Second, every major website has a policy that states how our information is being used and what choices we have. Read them.

Third, find out if those websites have privacy settings that we can manage.

Fourth, learn about settings on our computers, web browsers and devices that can increase our privacy.

Part of being happy and productive online often means sharing some personal information. Before you share too much, take the time to understand your options and how your information can be used in the future.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 5

What are Stock Markets?

Accepted Answer

This video is an introduction to the basic ideas behind stock markets, including:

Why companies offer stock to the public
Why people buy and sell stock
Why stock prices change
How we measure the stock markets using indices

Video Transcript:

The numbers we see every business day can tell us important information about our economy, but where do they come from and what do they mean?

Let's get started by talking about companies. There are two basic types. The first is called a private company. Ownership in these companies is private, which means it's not available to everyone. They are usually small to medium-sized and there are a lot of them, from the bakery down the street to a local trucking company. Private companies are typically owned by an individual or a small group of people. Because ownership is limited, we won't worry about them.

Our focus is on companies that offer ownership to everyone. These are called "public" companies. Here's how they work.

Let's say Zipper Corp is a successful company that has big plans. It wants to expand and build a button factory, but it doesn't have enough money. Because it's a public company, Zipper Corp can divide up the ownership of part of the company into thousands of pieces and sell them to people like Maya. These are company stock, also called shares. This way, Maya gets to own a small part of the company and Zipper Corp can raise money for their new factory. Being a public company allows Zipper Corp to raise money from lots of new owners like Maya.

Now, Maya's share of the company has a value that typically changes each business day. When Zipper Corp is doing well, the future of the company can look promising. This means the value of the company and the value of her shares may go up. People like Maya buy shares because they can make money by selling them at the right time. The big idea is to buy shares at a low price and sell them at a higher price. Of course, this is risky, because a company's future is hard to predict.

For example, people who believe the button factory is a good move, may want to buy Zipper Corp shares because they think the value will increase. People who believe the button factory is a bad idea, may want to sell Zipper Corp shares because they think the value will decrease. This means the company stock has both buyers and sellers.

Each business day, shares change hands, depending on how people feel about the company's future value. Some days there's more buying which can cause the stock price to rise. Some days there's more selling which can cause the stock price to fall. This is true for each public company in the market. As people buy and sell shares, stock prices can change each day. It's these exchanges, across thousands of companies and millions of people that make up a stock market.

When you see news that a stock market rose, it generally means that across public companies, the value of shares went up more than they went down. This is usually considered good news. People feel good about the future, and they're buying shares.

Now, because there are thousands of companies, there has to be an easy way to see the big picture across the market. We do this with an index, which is an average of a specific group of stock prices. Indices help us understand if markets went up or down on a given day by looking at the performance of a group of companies. For example, the Dow Jones Industrial Average is an average of the stock prices of 30 large US companies. The S&P 500 is an average of 500 companies.

We hear a lot about stock markets in the U.S., but there are stock markets all over the world. In each market, companies share ownership with the public and that ownership is exchanged over and over. And we get to see how it all comes together across public companies thanks to indices we see in the news each business day.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 6

What is Internet of Things?

Accepted Answer

The internet is evolving. It used to be made of computers, but today, the internet includes all sorts of “things” that can work together. This video explains the Internet of Things and what it can mean for both individuals and communities. It teaches:

Why the internet in changing to include more “smart” devices
What has enabled these “things” to become connected
How increased connections could impact households
How the internet of things could lead to greater efficiency and safety

Video Transcript:

The internet we use today is already made of things. These things are computers, routers and even smart phones.

When we need to send a message or look up a date, the things on the Internet are smart – they talk to each other, solve problems and get us what we need.

But unfortunately, most of the electronic things we use everyday are left out. Appliances in our home, like clock radios, can’t communicate with other things, like our thermostats. Our light switches don’t know when the sun sets.

But this is starting to change. Our things are getting on the Internet and that’s making them smarter. They’re able to send and receive commands. They have sensors that allow them to collect and analyze data.

We’ve been using an Internet of Computers, and now it’s becoming an Internet of Things.

For example, most light switches are considered “dumb” - they don’t collect, send or receive information. But if the switch could communicate with other devices and the Internet, amazing things could be possible.

When you wake up in the morning and turn on the closet light, the switch could send messages to other things. Your coffee pot springs to life, your home thermostat raises its temperature and your radio switches to the traffic report.

At dusk, the light switch can check the Internet for the sunset times and turn on automatically. And that’s just the beginning. Your appliances could connect to the electric grid and only wash dishes when electricity is cheap.

The Internet of things also applies to cities and towns. Roads could have sensors that detect ice and automatically send data to drivers and road crews.

When water is scarce, gardens across a city could have sensors that measure moisture and even check weather reports so water use is smarter. The possibilities are endless and we’re only getting started.

Consider what would be possible if the things around you could connect, share information and work together? That’s the promise of the Internet of Things.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 7

What is Digital Footprint?

Accepted Answer

Like footprints left on a trail in the woods, our digital footprints leave evidence of what we do on apps and websites. This video explains the concept of digital footprints, why they matter and how to reduce the risk of digital footprints in the future. It teaches:

What it means to have digital footprints
Why digital footprints are tracked and saved by organizations
What actions leave digital footprints
How your digital footprints could be used in the future
How to reduce the risks of digital footprints

Video Transcript:

Let’s pretend, for a moment, that you are a detective trying to solve a crime. You and your hound find the trail of a criminal in the woods and notice footprints. Because of your training, you can tell what direction they were headed, how fast they were going, what size shoe they wear, what kind of shoe, approximate weight and more. This is valuable information for the investigation - the criminal didn’t even know that clues were being left behind automatically.

Something similar happens on the internet. When we visit websites, search for information, leave comments, upload videos, like pages and more, we leave another kind of footprint that’s also valuable. This is your digital footprint.

To understand why your digital footprint is valuable, we have to consider how business works on the web. Organizations depend on collecting and analyzing what people do on their website. That information can help the website, make recommendations, inspire helpful features, connect people, sell products and more.

The organization may also be able to sell the information to advertisers. The bottom line is that your digital footprint is being tracked and saved because it’s valuable.

And leaving tracks is unavoidable. By simply using the web, we leave digital footprints by default. And for the most part they are harmless. However, digital footprints do come with risks.

Unlike a footprint left in the woods, our digital footprints don’t get washed away. Your digital footprint leaves tracks across the web that lasts much longer than we can remember.

That comment you left on a blog five years ago? It’s still there. This means your digital footprint is part of your online identity and doesn’t go away.

The problem is that your digital footprints could be discovered and used to make decisions when you apply for school or a job. What seemed like a funny video to share 3 years ago could seem inappropriate today - and keep you from getting a job.

So, if digital footprints are unavoidable and saved by organizations, what can we do? First, we can choose to be respectful and responsible online. Before posting on a public website, imagine how it would look to a future employer or on the front page of a newspaper.

Second, we can take steps to protect our privacy. This means understanding how our favorite websites and services collect and use our information. Find the site’s privacy settings and choose a level that works for you.

Third, consider having more than one account or persona online. This could be a professional account and personal account. By consciously switching between accounts, you can keep private information private, but still have an online presence that can be found easily.

Our digital footprints can be both helpful and a risk. As you use the web for work school or to be social, keep in mind that your actions are being tracked and it’s your responsibility today to prevent problems in the future.

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This FAQ library was created by Eran Bucai. Eran is an online entrepreneur who is passionate about helping people find success building a profitable business online without the high ticket prices and without the marketing hype.

Eran has a tech support membership which you can learn more about here: DotComTruths.com

Eran helps people choose the best software for their business which you can find out more by visiting EranFunnels.com/software.

Question 8

What is GetResponse?

Accepted Answer

GetResponse, in operation since 1998, is one of the oldest and most well-known email marketing companies in the world.

Getresponse is an email marketing app that allows you to create a mailing list and capture data onto it create newsletters that can be sent to the subscribers on your mailing list automate your emails to subscribers via the use of autoresponders' view and analyse statistics related to your email marketing campaigns open rate, click-through, forwards etc.

Recently however, Getresponse has shifted its emphasis considerably: the product now aims to be more of an 'all-in-one' marketing solution rather than just an email marketing tool.

Accordingly, in addition to email marketing, Getresponse now also provides e-commerce features, webinar hosting, landing pages and automated sales funnels.

I have personally used GetResponse since August 2018.

Their customer support is 5-star. They have 24/7 human support, which is rare. They are always available and helpful.

Their email deliverability is great.

Being a long-standing software, they are easy to integrate with many other tools out there.

This is my number 1 recommendation for anyone starting online. Their basic plan is reasonably priced, it is easy to use, and has 24/7 support - which when you are getting started or technically challenged, is invaluable.

I personally do not find the value in their additional services of funnels, landing pages, webinars, etc. I simply use their basic plan for my autoresponder automation and sending broadcast emails to my list.

It integrates with EranFunnels too, with a simple copy and paste.

Question 9

Is EranFunnels available in other languages?

Accepted Answer

Yes, you can create your sales funnel in other languages other than English. Here is a screenshot showing exactly how to do it.

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/Z4OkBENr5j/resources/O7HIbgaaIA/FAQ%20is%20EranFunnels%20in%20other%20languages%3F.png (FAQ is EranFunnels in other languages?.png)

To sign up to EranFunnels trial, click this link.